Entrepreneurship Training

This training is the result of the involvement of VisMedNet Association in the Youth Enteprise through Arts project. It is specifically designed to enable youth work and creative arts organisations and professionals to effectively engage the young people they work with in entrepreneurship education.

The course is designed in a way that it can be used by both youth organisations in the field of creative, performing and digital arts or used independently by individuals who are thinking about setting up a business. The activity uses varied teaching methods and and makes available to participants resources to help individuals develop their enterprise skills as well as their business idea. The guide will enable young people to put entrepreneurial ideas into practice with a view to tackling challenges and problems identified within their communities.

It is specifically tailored for creative business start-ups and those who support them.

The training for professionals who work with young people is intended to help budding entrepreneurs:

- Explore their values, motivations and aspirations for enterprise and how they align with their business idea
- Identify their customers and competitors
- Map out how their business will function
- Develop their marketing messages
- Use financial tools to ensure they are in control of their business finances
Italy Malta

Are you aware that your school or organisation can receive financial support for training and mobility under the Erasmus+ programme ? A number schools and organisations have benefitted from funding and they have taken part in training with us in Barcelona, Valletta, Citta della Pieve, Palermo and Rome. Our team offers support with the application process in order that your school may benefit from such funding bringing the most needed results for the organisation and its members of staff. Contact training@vismednet.net for more info.


Course Curriculum and Content

Part 1: Creative Enterprise
Enterprise is more than the creation of entrepreneurs, it is about a can-do, positive attitude and equipping people with the confidence to develop a career and vocational interests. It is that quality that gives an individual a positive outlook, an ability to see the glass as half full rather than half empty, and is a valuable attribute for the whole of life.

Module 2: Creative Me
An entrepreneur is a person who develops a start-up using ideas and grows it into a profitable enterprise.
There are many misconceptions about entrepreneurs. Some people believe that as long as you are in business you are an entrepreneur. Others feel that entrepreneurship is a matter of age. Many people think that being an entrepreneur is synonymous with being a ‘hustler’ or running a small outfit.

Module 3: Entrepreneurial Mind Set
By developing the entrepreneurial thinking in our young people, we will enable them to think more creatively and, as a result, to approach problem solving and team work in a more creative way. These skills then have a direct effect in terms of their future employability in terms of being able to work with others effectively and to solve work based issues, as well as their ability to improve their personal lives in relation to financial and relationship issues.

Module 4: What’s the Big Idea
Finding the right business idea can be difficult and frustrating. There are a number of ways to generate a business idea ranging from:
 reviewing published sources of information such as magazines and newspapers
 idea generation techniques (i.e. brainstorming)
 hobbies
 interests
 skills
 qualifications
 work experience
Business ideas can occur at any time so it is important to be on the lookout for opportunities!

Module 5: Check it Out… Do Your Research
You might convince yourself that your idea is the best thing since sliced bread… I wonder what ideas were compared to before sliced bread...any ideas? Anyhow, unless you actually set about researching whether or not there would actually be a demand or even if there’s a need for your business, you may be wasting your time.
And then once that’s been done and you discover that the world actually wants you, the research goes on.

Module 6: The Marketing Mix
No matter how much you might love your idea, there’s no point in taking it any further if nobody else is going to love it. That’s where good old marketing comes in. Here are just a few of the questions that you’re going to need to answer:
 Would your “target market” actually want this?
 What is your Unique Selling Point?
 Why will they buy from me?
 Have you thought about the price or fee you can charge?
 Is it going to be worth your while?
 What type of marketing will work best for you?
 Where and when and how are you going to market it?

Module 7: Profit from Imagination
At its simplest, financial management is about making sure you have enough money coming into the business to cover all your expenses and to make a profit.
The majority of startup entrepreneurs say that the trickiest part of starting their own business wasn’t selling their product or service, it was grasping the basic principles of business that apply to any independent venture. The goal of any business is to turn a profit, and in order to do that, you will need to know how to accurately price your art, deal with money coming in and out, and identify revenue streams, amongst other things.

Module 8: Getting it Right
Like it or not, if you’re looking to start a business, at some point or another you’ve got to start thinking about legal bits and pieces. Yes -the red tape. Boring? Daunting? Whatever your thoughts are, it really needn’t be as bad as you think.

From the off there are some basic things that have to be considered, such as:
• What type of legal structure will the business have?
• How do you protect your designs, brand, photos or creations?
• Are there local government regulations?
• Are there national or even international rules that apply?

Module 9: Presenting the Idea
Developing the confidence and capability to give good presentations, and to stand up in front of an audience and speak well, are extremely helpful competencies for self-development and social situations.
Presentations can have different formats and purposes:
 Oral (spoken)
 Multimedia (using various media - visuals, audio, etc)
 PowerPoint presentations
 Giving a talk on a subject to a group (impromptu or planned)
 Giving a speech at a weddings or a eulogy at a funeral


Are you aware that your school or organisation can receive financial support for training and mobility under the Erasmus+ programme ? A number schools and organisations have benefitted from funding and they have taken part in training with us in Barcelona, Valletta, Citta della Pieve, Palermo and Rome. Our team offers support with the application process in order that your school may benefit from such funding bringing the most needed results for the organisation and its members of staff. Contact training@vismednet.net for more info.